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Birmingham digital agency Traffic has developed a content management system (CMS) for leading demand generation consultancy Intellegentia.

Stratford-upon-Avon-based Intellegentia specialise in lead generation, demand generation, sales consultancy and customer retention for brands including Virgin Holidays, Accor Hospitality, ThirdForce and EIPC (Subway).

The consultancy approached Traffic to install a flexible and user-friendly CMS to enable them to update copy, images and create sub-sections.

The CMS has been developed in ExpressionEngine, a globally-used platform favoured by brands such as Apple, Nike and Ford.

The site also features a news and blog section which can be administered from within ExpressionEngine.

Commenting on the CMS, Mike Broomfield, Managing Director at Intellegentia said:

“We were happy with the general look and feel of the site but needed a user-friendly CMS to enable us to edit and add new content. After a short consultation period, Traffic recommended ExpressionEngine and we are very pleased with the result. They worked to schedule and were on hand to guide us through the process. The CMS gives us the element of control we needed to expand our website and keep our content fresh”.

To learn more about ExpressionEngine or CMS please contact Phil Elwell on 0121 224 7327 or email phil@thisistraffic.co.uk

For more information on Intellegentia please contact Mike Broomfield on 01789 262656  or email mike.broomfield@intellegentia.co.uk.